Chorus is New Zealand’s largest telecommunications infrastructure company.
The first day on the job is always a tricky one with a lot to take in. For Chorus we needed a way to re-energise their existing employee induction experience, a way to reflect the energy and culture that already exists. The brief was it had to be interactive and provide a bit of X-factor, while of course dotting all the i’s and crossing all the t’s along the way.
We’d worked with Chorus to support the launch of their new brand values and approach to leadership development which provided us with a unique insight into what could work. We pitched a board game concept which was well received.
The aim of the game is to answer questions about Chorus. Because they are all about 'Connecting New Zealand', the players collect connections and regions throughout the country. It provides a high-level of interactivity between players (new hires and existing employees) while emphasising Chorus’ core purpose – to keep New Zealand connected.
New employees were highly engaged throughout the induction process. Playing the board game was a great way of retaining key induction information and having a good laugh in the process. It has also proved a real time-saver; a 90-minute run time has drastically reduced the amount of time needed for the overall induction day. Twelve games were delivered to Chorus' existing staff and even these veterans learned a thing or two. They're a competitive bunch, so in many of their offices it has become a mainstay over lunch or coffee break.
“It was great to get to get a bit more of the 'big picture' and to understand where Chorus has come from, how we do things and where we are hoping to go in the future.”
“The game was just fun – it’s funny how you relate differently to people when playing a game. I’d like our team to play it to see how much they know!”